Saturday, December 25

#2 NEW STORE ALERT

I like to mindlessly browse the internet. Looking for new online stores in particular, to see if i can find any gems unknown to the general public. The other day I came across a website called Monki, it creates clothing collections that enable customers to express their personality and at the same time care about the planet. This store takes a hold on fashion in a way that I have never seen before, as a part of the textile and fashion industry they strive for a broad environmental and ethical approach to business. It’s important them that their customers recieve products that are free of harmful chemicals, they also don’t sell furs or feather down and in cases where animal cruelty is part of the production of wool, they won’t sell it. Monki strives to reach a high standard in work in order to make products for fashion-conscious people in a way which is ethically and environmentally sustainable. Monki's goal is that 11% of the cotton used in collections should be organic by the end of 2011.


Check it out -  http://www.monki.com/products/sets/

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